final packaging

After listening to Russell's idea of monochrome packaging, I went against his suggestion. I felt black and white was bland, and too similar to competitive brands.

The final packaging as seen below is bright red with black writing and graphics. An adaptation of the final Fuzzed logo wraps around the box. This is my favourite part of the packaging because it shows off the design skills that went in to the logo, and is also a clear statement which customers would recognise easily.

I left one side of the box plain red, this is where the ingredients will be displayed during mass manufacture, when a formula has been decided. I could of made the the ingredients up, but I didn't want the authenticity of my product to be questioned.